Saga CommunicationsSGA.OValuation Analysis
Based on the blended 10-year P/E and P/B percentiles, the stock currently sits in the “Deeply Undervalued” zone.
As of Oct 16, 2026, Saga Communications (SGA.O) trades at a negative P/E (-6.21x, due to a recent net loss), P/B of 0.36x, P/S of 0.51x, and a dividend yield of 9.02%.
Longitudinal percentile comparison: P/E historical percentile is still accumulating data over the trailing long-term window (vs. the short-term percentile still accumulating data); P/B sits at the 0th percentile over the trailing 10Y window (vs. 1st percentile over 3Y); P/S sits at the 0th percentile over the trailing 10Y window (vs. 1st percentile over 3Y).
Cross-sectional valuation: its P/B ranks at the 8th percentile within its industry and the 6th percentile across the broader market.
Shareholder return highlight: Total Shareholder Yield is 13.81%, ranking at the 81st percentile over the trailing 20Y window.
Its P/B percentile is roughly the same whether measured against the industry or the broader market. Breaking down the total shareholder yield: 9.02% comes from cash dividends, with an implied ~4.79% from buybacks — a fairly balanced mix of both channels. Saga Communications operates in the Transportation, Communications, Electric, Gas, And Sanitary Services sector. Data refreshes weekly and is for reference only, not investment advice.
Also listed as: NASDAQ: SGA · SGA
Want the full picture on whether Saga Communications (SGA.O) is under- or over-valued? See the full 3Y / 5Y / 10Y / 20Y P/E, P/B, P/S, Dividend Yield & Total Shareholder Yield percentile matrix and the interactive ECharts trend chart on this page.
Historical Percentiles by Metric
| Metric | Current | Market Percentile | Industry Percentile | 3Y Pctl | 5Y Pctl | 10Y Pctl | 20Y Pctl |
|---|---|---|---|---|---|---|---|
| P/E (TTM) | -6.21 | Negative | Negative | Negative | Negative | Negative | Negative |
| P/B (MRQ) | 0.36 | ||||||
| P/S (TTM) | 0.51 | ||||||
| Dividend Yield | 9.02% | ||||||
| Buyback + Div Yield | 13.81% |