YUM! BrandsYUM.NValuation Analysis
Based on the blended 10-year P/E and P/B percentiles, the stock currently sits in the “Deeply Undervalued” zone.
As of Oct 16, 2026, YUM! Brands (YUM.N) trades at a P/E of 18.50x, P/B of Negative, P/S of 4.71x, and a dividend yield of 1.50%.
Longitudinal percentile comparison: P/E sits at the 17th percentile over the trailing 10Y window (vs. 6th percentile over 3Y); P/B historical percentile is still accumulating data over the trailing long-term window (vs. the short-term percentile still accumulating data); P/S sits at the 16th percentile over the trailing 10Y window (vs. 7th percentile over 3Y).
Cross-sectional valuation: its P/E ranks at the 48th percentile within its industry and the 48th percentile across the broader market.
Shareholder return highlight: Total Shareholder Yield is 2.84%, ranking at the 19th percentile over the trailing 20Y window.
Its P/E percentile is roughly the same whether measured against the industry or the broader market. Of the 2.84% total shareholder yield, 1.50% is paid out as dividends and roughly 1.34% is implied to come from buybacks — both channels are meaningfully in play. YUM! Brands operates in the Retail Trade sector. Data refreshes weekly and is for reference only, not investment advice.
Also listed as: NYSE: YUM · YUM
Want the full picture on whether YUM! Brands (YUM.N) is under- or over-valued? See the full 3Y / 5Y / 10Y / 20Y P/E, P/B, P/S, Dividend Yield & Total Shareholder Yield percentile matrix and the interactive ECharts trend chart on this page.
Historical Percentiles by Metric
| Metric | Current | Market Percentile | Industry Percentile | 3Y Pctl | 5Y Pctl | 10Y Pctl | 20Y Pctl |
|---|---|---|---|---|---|---|---|
| P/E (TTM) | 18.50 | ||||||
| P/B (MRQ) | -5.78 | Negative | Negative | Negative | Negative | Negative | Negative |
| P/S (TTM) | 4.71 | ||||||
| Dividend Yield | 1.50% | ||||||
| Buyback + Div Yield | 2.84% |