British American TobaccoBTI.NValuation Analysis
Based on the blended 10-year P/E and P/B percentiles, the stock currently sits in the “Richly Valued” zone.
As of Oct 16, 2026, British American Tobacco (BTI.N) trades at a P/E of 15.20x, P/B of 2.11x, P/S of 3.79x, and a dividend yield of 5.50%.
Longitudinal percentile comparison: P/E sits at the 86th percentile over the trailing 10Y window (vs. 47th percentile over 3Y); P/B sits at the 97th percentile over the trailing 10Y window (vs. 90th percentile over 3Y); P/S sits at the 91st percentile over the trailing 10Y window (vs. 91st percentile over 3Y).
Cross-sectional valuation: its P/E ranks at the 25th percentile within its industry and the 39th percentile across the broader market.
Shareholder return highlight: Total Shareholder Yield is 6.72%, ranking at the 33rd percentile over the trailing 20Y window.
Cross-checking P/E against P/B, the two percentiles sit within 10.5 points of each other — a consistent signal from both angles. The P/E percentile sits lower within its industry than across the market as a whole — relatively cheaper next to direct peers. Of the 6.72% total shareholder yield, 5.50% is paid out as dividends and roughly 1.22% is implied to come from buybacks — both channels are meaningfully in play. British American Tobacco operates in the Manufacturing sector. Data refreshes weekly and is for reference only, not investment advice.
Also listed as: NYSE: BTI · BTI
Want the full picture on whether British American Tobacco (BTI.N) is under- or over-valued? See the full 3Y / 5Y / 10Y / 20Y P/E, P/B, P/S, Dividend Yield & Total Shareholder Yield percentile matrix and the interactive ECharts trend chart on this page.
Historical Percentiles by Metric
| Metric | Current | Market Percentile | Industry Percentile | 3Y Pctl | 5Y Pctl | 10Y Pctl | 20Y Pctl |
|---|---|---|---|---|---|---|---|
| P/E (TTM) | 15.20 | ||||||
| P/B (MRQ) | 2.11 | ||||||
| P/S (TTM) | 3.79 | ||||||
| Dividend Yield | 5.50% | ||||||
| Buyback + Div Yield | 6.72% |